Social, global, mobile are the three biggest changes with regard to digital media and how consumers communicate. And the format of stories is a ground breaking approach to empower and to get one2one insight. An approach which is extremely relevant for aviation and travel as well. We are honoured that Yusuf Omar and Sumaiya Omar form Hashtag Our Stories will hold the keynote speech at our next think future event, Hamburg Aviation Conference 2018.
Get some insight upfront from Yusuf Omar at the INMA International News Media Association Congress in New York 2017. INMA is the signature global conference for news media executives seeking to get smarter about growth strategies in a fast-changing market and benchmark against the world's best. This is an approach which we strive for with our annual think tank, the Hamburg Aviation Conference as well.