Oliver Wagner joined the Executive Boards of Eurowings GmbH and Eurowings Aviation GmbH in November 2015. In his role as Chief Commercial Officer he is responsible for Network and Fleet as well as Revenue Management, Sales, Marketing and Customer Experience. In addition, he holds the position of Chief Executive Officer in the newly founded Eurowings Digital.
Oliver Wagner studied Industrial Engineering at the Karlsruhe Technical University. He began his professional career as a management consultant with Ernst & Young in Stuttgart, before joining Deutsche Lufthansa AG in 1995. He subsequently held various positions within the company, such as Director Miles & More and SVP Direct Services.
In 2011 Oliver Wagner was appointed Member of the Board of Germanwings GmbH. In his role as Chief Operating Officer he set the basis for the successful launch of Eurowings.
Mr. Oliver Wagner was born in Karlsruhe, Germany, in 1965.
Eurowings is continuing its growth by setting up Eurowings Digital. Its aim within the next three years is to employ 150 digital experts who will find and implement smart solutions and answers to changing digital customer behaviour. The company website eurowings.com will be developed into a Travel Companion that significantly improves the travel experience for Eurowings’ 40 million customers. Oliver Wagner, Eurowings CCO, comments, “With Eurowings Digital, we are combining the spirit of a digital start-up with the security of a large company. We offer attractive benefits, such as discounted flights for friends and family across the whole Lufthansa and partner network, sports, mobility grants, flexible working hours and, of course, a state-of-the-art office in a central position. We are looking forward to strengthening our interdisciplinary team with new digital talents and to transforming our sales website eurowings.com into a smart travel platform with high added value for customers along the entire travel chain.”
For example, by creating a new content hub at eurowings.com, as of autumn this year, Eurowings customers will get a wealth of inspiration for their next holiday trip, extending well beyond the flight alone. Eurowings customers will benefit from a seamless travel experience thanks to tips and recommendations on hotels, events, hire car options and much more from local bloggers, influencers and travellers.
Another Eurowings Digital project is dedicated to providing our customers with fast digital assistance in the event of problems in the travel chain. Among other things, the aim is to manage complex travel chains in Eurowings’ many destination countries.
Eurowings Digital is a clear sign of the consistent implementation of Eurowings’ digital strategy. The official launch of Eurowings Digital is scheduled for the end of the year 2018.
Brussels Airlines set to become long-haul competence center of Eurowings Group
Eurowings airline will be responsible for the short-haul business of the Eurowings Group
Eurowings Group CEO Thorsten Dirks: “New strategic setup puts us at the helm of European airline consolidation”
After first successes of joint projects, Eurowings and Brussels Airlines will take the next decisive steps in the integration process, defining each other’s roles within the Eurowings Group.
Taking the expertise and strengths of both entities into consideration, Brussels Airlines will become the long-haul competence center of the Eurowings Group, steering all long-haul activities of the entire group out of Brussels. Next to that, the airline will actively participate in the Eurowings Group pan-European growth strategy by becoming the operator for the expansion to other airport bases in the French- and Dutch-speaking part of Europe.
“The successful launch of Eurowings long-haul flights operated by Brussels Airlines out of Düsseldorf to New York, Fort Meyers and Miami last April, reconfirms the long-haul expertise of the Brussels based airline,” said Eurowings Group CEO Thorsten Dirks. “In only five months Eurowings and Brussels Airlines have managed to set up a long-haul base at Düsseldorf, strengthening the group in one of its key German airports,” he added.
In parallel, Eurowings – focusing on European point-to-point traffic – will steer the entire short-haul portfolio of the Eurowings Group from Cologne. Dirks: “Joining forces with Brussels Airlines will not only strengthen our position as the #3 low-cost carrier in Europe but also spur further Eurowings Group growth in the future”, specifies Thorsten Dirks.
Both airlines will continue to operate long-haul and short-haul flights out of their respective bases Brussels, Cologne, Düsseldorf and Vienna. This also means that even though two competence centers are being created at Brussels and Cologne, there will remain functions for both long-haul and short-haul operations at both locations. Implementation of the new setup is planned for 2019. Eurowings Group already operates from more than 20 European bases today.
"Brussels Airlines is recognized for its expertise and for the value it adds to the Eurowings Group. We will continue building on our assets to become an even more important player within the group, while remaining Belgium's strong home carrier and continuing to focus on our guests," adds Christina Foerster, CEO of Brussels Airlines.
Eurowings Group CEO Thorsten Dirks is confident that this new teamwork structure under the umbrella of Eurowings Group is the right strategic step to meet future challenges. “The scattered European aviation landscape is beginning to consolidate – the new structure of Eurowings Group will make it possible for us to be at the helm of this development.”