Alex Avery, Managing Director: Airports, Travel and Commercial Spaces at Pragma Consulting

Alex has wide-ranging international experience of leading commercial strategy projects around the world, with a particular specialism in airports, travel retail, and mixed use commercial developments.

His clients include leading airport operators and commercial developers, brand owners and private equity investors

Core to the delivery of these projects is undertaking detailed research and analysis concerning customer profiling, space planning and revenue modelling, in order to optimise the commercial offer and experience to end user needs

About Pragma Consulting:

Pragma Consulting was founded in 1987 by Roy Palmer and Monica Lucas, Pragma undertakesk its first project for Kimberly Clark, in the Middle East. In 1988 Later Pragma begins working with Lloyds TSB, going on to evaluate their full branch network. Other customers in the retail sphere include Laura Ashley, Hotter, Pret A Manger, Boots and more.

Talea Buchwald, Senior Portal Manager for the DB Navigator App at Deutsche Bahn / German Rail

Talea Buchwald is portal manager for the DB Navigator App at Deutsche Bahn. In this position, she is responsible for the mobile device strategy and ensures the continuous improvement of sales performance and customer satisfaction.

Currently, she is in charge of the development of new backend services, the focus of which is to provide automated travel companion features across all customer touchpoints.

Before taking up this role, Talea held other roles with Deutsche Bahn, among others heading business process management. She also worked for Braingame Development and JWT

Michael Eggenschwiler, CEO at Hamburg Airport

Michael Eggenschwiler is CEO at Hamburg Airport and Chairman of the Advisory Board for the Hamburg Aviation Conference.

"Customers expect a seamless travel experience, in reality and in the digital world. This requires a system partnership between airlines and airports.” explains Michael Eggenschwiler at the Hamburg Aviation Conference 2017.

The business graduate from the University of St.Gallen/Swizerland has assumed his role as CEO of Hamburg Airport in March 2005 after two years as Managing Director of Hamburg Airport.

Starting his professional carrier at Crossair in various management positions, he took over a senior management role at Swissair.

Michael Eggenschwiler was Member of the Executive Board at Swissair, last being responsible for sales & marketing in Swissair's home market Switzerland.

From 2007 to 2010 he acted as President of the German Airports Association ADV and is currently Board Member of ACI Europe and Vice President of the Germans Airports Association ADV.

Michael Eggenschwiler is married and has two children.


Ahnaf Ahmed, Lecturer, Researcher, CEO (VWY Aerospace)

Ahnaf Ahmed carries out research on the aerospace industry. His work particularly focuses on applying Mathematical Optimization, Data Analytics, Quantitative Modeling and Decision Support Systems to enhance performance of commercial operators and regulators as well as experience of passengers.

In addition to research, he applies his skills of Optimization etc. to make software and tools for the aerospace industry.

Ahnaf earned his MS from the Johns Hopkins University, MD, USA.

Ahnaf on big data: “Big Data and Optimization provide thrust to your business. Big Data is the fuel, Optimization is the engine, and when they work together they fly your business forward”



Rachel Besant, Marketing Manager at 15below

Rachel has been Marketing Manager with 15below since 2012 and introduced dynamic practices and approaches.

Before 15below she had been working with Motorola.


Jens Bischof, CEO at SunExpress, previously Lufthansa German Airlines

Jens Bischof is CEO of SunExpress Turkey and SunExpress Germany since the beginning of 2017. Before joining SunExpress, he served as Executive Vice President of Lufthansa German Airlines and was also part of the Board. His responsibilities covered Sales, Revenue Management, worldwide Ground Operations and – as of 2013 - Product Management and Marketing, as well as Europe’s largest frequent flyer and loyalty program, Miles and More, as Chief Commercial Officer.

Additionally, he was appointed Executive Vice President of Sales for the Lufthansa Group Airlines, (Lufthansa, Swiss International Airlines, Austrian Airlines, Brussels Airlines, Eurowings and Germanwings) in 2016. In this capacity, he carried global responsibility for the Lufthansa Group Airlines worldwide sales organization.

Jens Bischof started his career with Lufthansa in 1990 at Lufthansa Cargo, held various senior management positions at Lufthansa Corporate Headquarters afterwards, and worked in New York City as Lufthansa Group’s Vice President The Americas in 2006, overseeing Lufthansa’s commercial activities in North and Latin America.

Jens Bischof is a member of the Supervisory Board of Peakwork AG and strategically advises automotiveMastermind, a start-up company of predictive analytics in the automotive sector.

Jens Bischof started a key change in distribution when he introduced the distribution fee for GDS bookings at Lufthansa in 2015.


Timon Bock, Director Distribution Partnerships at Blacklane

Timon Bock directs Blacklane's integrations with channel and distribution partners around the world. He helps Blacklane reach frequent travelers wherever they book ground transportation online, while unlocking new revenue for partners.

Timon brings more than a decade of experience in limousine travel trade and distribution. He speaks German, English and Spanish fluently, and has worked in several European countries.


Daniel Burkard, Deputy Managing Director at Moscow Domodedovo Airport

Daniel Burkard is Deputy Managing Director, Director Non-Aviation Development and as from 2018 Advisor for External & International Relations at Moscow Domodedovo Airport.

Daniel hails from Munich and worked in both Munich airport as well as for Aero Lloyd German airlines and in advertising agencies before joining British Airways in 1994.

In his eleven years in the airline he worked in alliances, started up British Airways in the Baltics, was in charge of security for BA’s activities in Frankfurt airport and later key account manager for financial institutions and travel agency chains in Germany. In 1997 BA put him in charge of their business in Ukraine and in 1999 appointed him Area Manager Eastern Europe, based in Moscow.

In 2005 Daniel moved as the first foreign top manager to the Moscow Domodedovo Airport group where he founded the „Domodedovo Airport Development” company, before taking responsibility for aviation business and route development at what quickly became Eastern Europe’s largest airport. In 2014 Daniel started to develop the non-aeronautical income from the terminal and from 2016 the new Airport City and Aerotropolis, growing around Moscow's most international airport. As from 2018 Daniel Burkard, also a deputy airport director, will head the new directorate for external relations of the Moscow Domodedovo Airport group.

Between 2002 and 2005 Daniel Burkard was elected for three consecutive terms as chairman of the Airline Committee in the Russian Federation.

Since 2012 he is a member of the board of Airport Council International (ACI) Europe and as from 2016 also of the ACI world governing board.

Daniel Burkard studied business management and history in Munich, graduated from the Bavarian Academy for Advertising & Marketing and completed post-graduate management studies at the University of the Witwatersrand, Johannesburg. He has been guest lecturing at universities in England and Russia.

Originally a fully trained fire fighter and volunteer paramedic, he lives with his fiancee and eight cats south of Moscow. When ever possible he spends time in Germany where he started to produce white wine and rosé at the Rhine river valley.


Richard Dolmetsch, Innovation & Venture Development at Swissport- change is the new status quo

Richard Dolmetsch has joined Swissport in October 2017 to strengthen the innovation team as venture development manager. He leads global innovation projects focusing mainly on Swissport's passenger service and lounge business.

He is an avid advocate of customer-driven, evidence-based, lean innovation and has a track record in building digital products and services over the last ten years.

He was co-founder of multiple tech startups in travel and e-commerce, which have been awarded top 100 Swiss startups. He was also project lead at siroop, the fastest growing Swiss e-commerce marketplace, being responsible for product data intelligence and data-driven decision-making.

About Swissport

Swissport is the world's largest provider of ground and cargo handling services in the aviation industry handling around 230 million passengers and 4.1 million flights per year. With a workforce of around 62,000 personnel, Swissport is active at more than 280 airports in 48 countries across five continents.


David Friderici, VP Product Management & Strategy - Airline Travel Services at IBS Software

David Friderici is Vice President & Head of Product Management & Strategy of Airline Travel Services (ATS) at IBS Software Services. He manages a wide portfolio of products across airline passenger services and airline staff travel domains. He is currently spearheading the development of the iTravel platform, a sophisticated, multi-layer e- commerce platform for airlines, tour operators, TMCs, OTAs, Cruise Lines and Hotels, at IBS.

David has over 24 years of experience in travel technology and uses his comprehensive understanding of the travel industry in defining the vision and future roadmaps of the products of the Airline Travel Services portfolio.

David is part of the NDC working group at IATA and has been instrumental in the release of the firstly natively compliant NDC passenger service system of the industry. His foresight has ensured a strong focus on NDC compliance in the new iTravel platform as well, allowing aggregators to consume NDC content and travel organizations to behave like NDC suppliers.

Prior to joining IBS in 2010, David was the Director- Product strategy, at HitchHiker GmbH., and specialized in air fare management, air fare distribution, ticket automation and development of B2B and B2C e- commerce booking engines. His expertise covers a wide array of domains such as shopping engines, routing network engines, fares distribution & next-generation e-commerce solutions. He has worked with clients like British Airways, KLM, Lufthansa, American Airlines, Amadeus, TUI, Kuoni, Travel2/Travel4, Travelocity Europe, Opodo and others.

About IBS

With a domain expertise of nearly twenty years in the Travel, Transportation and Logistics (TTL) industries, IBS understands the needs of all stakeholders. We help customers stay ahead of the competition by facilitating business innovation and enabling transformational changes using next generation technologies. This is why some of the best airlines, busiest airports, leading cruise lines, top oil & gas companies and renowned travel distributors & hotel groups in the world depend on our software to manage their mission critical operations.

In the aviation industry alone, our award winning end-to-end new-gen IT systems cut across all process areas – airline passenger services, cargo operations, flight and crew operations, airport operations and aircraft maintenance engineering. No other single enterprise in the world offers this range of technology products to the aviation industry, making us a one-stop shop.

In sectors such as oil & gas logistics, travel & cruise and hospitality too, our solutions have established a reputation for effective/optimal management of mission-critical operations, assuring successful delivery & business continuity.

Our IT services competence includes Business & Technology Consulting, Independent Software Testing, Application Development & Maintenance and Managed Services in the Aviation, Travel, Hospitality and Oil & Gas industries.


Fred Finn, the World’s most travelled man

Fred Finn was recognised by the Guiness Book of World Records as the world's most travelled person. He travelled about 15 million miles, and visited 139 countries.

He worked with airlines like Virgin Atlantic, Ethiopian Airlines, Kenya Airways, Pan Am, Dan Air as a consultant on improving their flights and flight service.

He is in the advisory board of Quicket and brand ambassador for Quicket, Marriott, Travelindex.


Bratati Ghosh, Found & CEO at Turn the Bus, previously Chief Marketing Officer at IBS Software

Bratati Ghosh joined IBS as its Chief Marketing Officer (CMO) in May, 2015. Bratati has over 18 years of experience in building high growth technology-enabled businesses. She was on top of massive industry disruption in Worldspan as one of the first employees in the budding Internet division. This became more than half of Worldspan’s total revenue by the time she left 6 years later.

At Expedia too, Bratati was one of the key early team members of the Expedia Corporate Travel group, which was led by a co-Founder of Expedia (as they were beginning to see the potential of B2B travel). It is now Egencia.

In her role as the CMO with IBS Software, Bratati is responsible for all the marketing initiatives of the organization. As IBS takes its journey to the next level of growth, Bratati will play a critical role in improving its positioning, market visibility and overall communication.

Bratati’s career in the travel industry started in 1996 with Worldspan (now Travelport) where she was part of the founding e-Commerce team. During her tenure as e-Commerce Marketing Director, this division grew to represent over half of Worldspan's annual revenue (of approximately $1 Billion). Six years later, when Bratati joined Expedia as Sr. Director, Marketing & Business Development, Expedia Corporate Travel, she was awarded the Travel Industry Rising Star Award by the Travel Agent Magazine.

Bratati also served as the Global Head, Strategy & Business Development, and the Director of North America business for the Travel & Transportation Industry Practice at Tata Consultancy Services (TCS). During her tenure in TCS, Bratati was responsible for setting up an innovation & analytics-led strategy, and account growth in this industry outpaced TCS’ overall progress.

Bratati is an engineering graduate from IIT, Kanpur, India and a post-graduate in management from IIM, Ahmedabad, India. Bratati also takes keen interest in teaching and has conducted sessions on “Marketing Analysis made Easy”, “Business Analysis” and “Leadership & International Studies” at various universities and colleges in the USA. Bratati lives with her husband and two sons in the USA.


Peter Glade, Commercial Director at SunExpress

Peter Glade has been Commercial Director at SunExpress since 2016, responsible for sales, marketing, network planning and revenue management and customer relations. Previously, he was with Austrian Airlines, where his latest responsibility was VP Corporate Strategy and Partner Management. Between 2004 and 2012 he held management positions with Star Alliance, among others as Director Market Development and Sales.

Peter started his aviation career as a trainee with Lufthansa and worked for Accenture management consultancy for a couple of years.


Thierry Gnych, European Lead Industry & Cognitive Solutions, Travel/Transportation at IBM Travel/ Transportation (T&T) Europe

Thierry Gnych serves in an IBM Travel/Transportation (T&T) Europe role, with a focus on industry and cognitive solutions.

He advises C-Suite, Lines of Business and IT on unleashing the power of Cognitive, Analytics and Internet of Things (IOT) for target business outcomes. He is also a keynote speaker at industry events.

He is leveraging IBM solutions to address the numerous challenges faced by the Travel/Transportation industry like digital transformations, customer experience reinvention, operational excellence or products and services differentiation.

With a degree in Engineering, he grew from software engineering through industry consulting, management consulting and now cognitive (also known as augmented intelligence). He is passionate about driving innovation into Clients’ business transformations.

Thierry has an extensive international experience, across the five continents. He was based in Hong Kong, Dubai, Finland, London & Germany.


Tim Grosser, Head of Digital Transformation at IATA

In his role as Head of Digital Transformation at IATA Tim Grosser uses digital technologies to drive industry transformation initiatives, improve customer experience, increase revenue and reduce cost.

Areas of specialty include
• Digital Strategy
• Corporate Innovation
• Design Thinking
• Building Agility through API strategy
• IOT (LoRa, BLE Crowdsourcing) and 
• Wearables.


Farkonda Haschemzada, Corporate Strategy at Fraport

Farkonda Haschemzada is a member of Fraport AG’s Corporate Strategy department. Her main areas include air cargo and the digital transformation of airports.

She also contributed to establishing Fraport AG’s Smart Data Lab, which is aimed at gaining useful knowledge from the company’s vast quantity of data. She continues to serve as co-project leader for the Smart Data Lab.

Farkonda Haschemzada, who holds a degree in business administration from Kassel University, Germany, joined Fraport AG in 2008.


Manuel Heidler, Director Aviation Products at AOE - the open web company

Manuel Heidler has a long standing track record in technology and development, predictive data analytics and digitalisation. Before joining AOE he was Managing Director at Beontra. He had been a driver for the development of the scenario planning suite at Beontra.

In his current role Manuel focusses on the rollout of the OM3 suite to the travel retail industry in order to build the industry leading aviation digitalisation platform.

Key focus areas are

  • to realize digital strategies of aviation customers and stakeholders

  • to create the best possible passenger experience

  • to secure and increase non-aviation revenues

About AOE

AOE is a leading global technology service provider and consultancy, offering Open Source-based Enterprise solutions for digital transformation and Omnichannel E.-Commerce as well as mobile apps and web portals.

Customers in the travel space include Auckland Airport, Frankfurt Airport, Heathrow Airport, Condor and Thomas Cook.


Kay Hellwig, Head of Touristic Cooperations at Deutsche Bahn

Kay Hellwig has been Head of Touristic Cooperations with Deutsche Bahn since 2013. He is responsible for Deutsche Bahn's touristic sales through partnerships with tour operators, airlines, destination tourism offices, transport and logistic companies and other touristic organizations as well as the retail market.

Before joining Deutsche Bahn Kay held various senior management positions with Lufthansa in Germany, UK and in Russia, where he was Regional Director Ural Region for the Airline. His last position at Lufthansa was Head of Global Flight Dispatch.

About Deutsche Bahn:

DB Group offers globally mobility and logistical services and operates in over 130 countries world-wide. Every day, more than 300,000 employees, of which about 195,000 are located in Germany, are committed to ensuring that customers are provided with mobility and logistical services and that the related rail, road, ocean and air traffic networks are operated and controlled efficiently.

The company’s core business is the railway in Germany with more than 5,5 million customers every day in the passenger transport segment, and about 596 thousand tons of freight shipped via rail. More than 1.8 million customers travel via DB buses in Germany every day. Deutsche Bahn operates more than 40,000 train runs daily on its more than 33,300 kilometer-long, modern rail network, which is also open to competition. The number of train stations is 5.681.

In the Passenger transport division DB Group transports in its trains and busses Europe-wide (including Germany) nearly 12 million passengers daily. In the Transport & Logistics division around 300 million tons are transported via rail and more than 102 million shipments with land transport annually in our European network. In our world-wide networks about 1.1 million tons of air freight and nearly 1.9 million TEU of ocean freight are transported.


Peter Hoslin, Director Business Development at Stockholm Skavsta Airport

Peter is an aviation and tourism business development executive who has worked in, Australia, the Middle East, Europe and China.

He is based in Stockholm and responsible for driving new airline growth for the second largest international airport in Stockholm.

Prior to moving to Sweden in October this year, Peter was promoting Hong Kong in Europe, Russia the Middle East, India and Vietnam with the Hong Kong Tourism Board.He was in China for four years utilising his extensive airport marketing experience to drive increased visitation to Hong Kong.

For seven years Peter was in the Middle East driving aviation development and new airlines for the airport companies of Abu Dhabi and Oman and prior to that was with Sydney Airport in a number of senior commercial and operational roles.


Kasper Hounsgaard, Managing Director at Copenhagen Optimisation

Kasper has a M.Sc. in Economics and has for years been a main driver in business development in Maersk, CPH Airport and CopenhagenOptimization. Kasper is a natural in identifying new areas of interest and has extensive experience in developing and implementing solutions with proven results. With responsibility for Consultancy and Business Development, Kasper excels in quickly understanding your challenges and adapting our ideas and experience to identify ways of overcoming the challenges.

About Copenhagen Optimization:

Copenhagen Optimization is a specialized software and consultancy company rooted within business analytics and operational research.They were founded in 2014.

They deliver services aimed at optimizing their clients' business. Recommendations are always based on operational data and factual knowledge. Their focus is to get the most out of data, use advanced algorithms to analyze the data and then pinpoint initiatives to optimize the operation. Through this, results are directly documentable.


Marko Javornik, VP and General Manager of Mobility and Travel at Comtrade Digital Services

Marko Javornik has been Vice President and General Manager Mobility & Travel at Comtrade Digital Services since 2016. He leads Comtrade's partnership with key accounts. He also founded Mobility Lab at Comtrade – one of the leading European expert centers on digitalization of transportation.

During more than 20 years of experience, he has led large scale innovation projects for digital business solutions in various industry verticals worldwide.

As a regular keynote speaker and moderator, Javornik has taken part in leading industry events all over the world. He draws on his wealth of experience and passion for digital technologies to provide essential insights into the future of mobility and digital travel. Current customers include Ryanair and other global brands.

About Comtrade Digital Services:

Understanding new roles in innovation and technology oriented businesses and having over 25 years of hands on experience in numerous projects, Comtrade Digital Services help companies reinvent their business models using innovative technology so they can succesfully address business challenges, embrace digital transformation and become industry leaders in their domains.

The Mobility & Travel Division at Comtrade Digital Services combines excellent engineering services with travel industry expertise that fosters innovation. Recently, Comtrade Digital Services has helped Ryanair lay the foundations to allow them to become a technology digital leader with an airline attached. Comtrade's big data-enabled platform solves airlines’ key ancillary concern: how to convert journey data into profit.


Christian Kamhaug, Director Social Media and Digital Channels at Intrum Group

Christian Kamhaug is a digital native with a strong commercial disposition. He is passionate about offering great digital customer experiences, and using smart digital solutions to further strengthen the bond between brands and customers.

He was the first Head of Social Media at SAS, and got his “baptism of fire” when the 2010 Icelandic ash cloud grounded the airline and social media became a prime communications channel. After more than a decade in the airline industry, followed by a stint as a PR-consultant, he’s now increasing the digital footprint of Europe’s largest debt-collection agency.

Christian is a self-proclaimed airline-geek and social media nerd. He’s a blogger and prolific public speaker.

About Intrum:

Intrum is the world leader in credit management services. Headquartered in Stockholm, Sweden Intrum has operations in 23 European countries and offers services within debt collection and debt purchase as well as payment and invoicing services.


Michael Kerkloh, President & CEO at Munich Airport and ACI (Airport Council International)

Since September 2002 Dr Michael Kerkloh is at the helm of FMG, The Munich Airport operating company. Under his leadership, Bavaria's gateway to the world has moved up to join Europe's top air transportation hubs, with annual traffic exceeding 42 million in 2016.

Michael has very successfully promoted a strategic partnership with Lufthansa German Airlines and in unique joint venture both airport and airline have built terminal 2 and a state-of-the-art satellite to serve the growing air traffic demand in Munich.

In 2017 Michael was elected president of Airport Council International (ACI) Europe and now represents the interests of more than 500 airports in 45 European countries.


Alexander Laukenmann, Managing Director at Hamburg Airport

Alexander Laukenmann has joined Hamburg Airport as Managing Director in May 2016.

His main areas of responsibility are real estate management and center management.

Prior to joining Hamburg Airport Alexander held various senior management positions with Fraport AG. He was among others Managing Director for the Fraport subsidiary Ground Services Austria and ICF Airports, the terminal operators at Antalya airport. Most recently before joining Hamburg Airport he was EVP for the areas business development, environment and sustainability.

Alexander Laukenmann holds a bachelors degree in economics and accomplished his MBA at the University of Nottingham.


Dave Montali, Head of Strategy at Winding Tree - Travel Distribution without middlemen

Dave worked on distribution via blockchain while studying at the OSHM in 2015. His work laid the theoretical foundations for Winding Tree.

After working as a Research Analyst at Skift, he joined Winding Tree as Head of Strategy. You find David’s Linkedin profile here.

About Winding Tree

Winding Tree is a completely decentralized network on public blockchain with smart contracts to connect travel providers with sellers of travel. Using a simple API a hotel or airline can connect to thousands of points of sale eliminating months of negotiations and integrations with archaic, rent extracting intermediaries.


Patrick Murphy, Chief Advisor at Peach Airlines, Japan

For an airline to succeed in the current market conditions and future environment it must engage in fundamental transformation.

It is not sufficient to make changes that are incremental or relatively slow or take a long time to implement.

Here in Europe the four major Low Cost Airlines have operating margins of 7% to 23%. In contrast the big Three even after the massive consolidation they are implementing are struggling with operating margins of 4% to 11%.

But the remainder of the European airlines which include big names like SAS, Finnair, LOT, Air Baltic, Croatia, Alitalia, Air Portugal and Air Malta continue to be loss making or making tiny margins. They have no future as stand alone airlines. They need bail-outs or takeovers. But more critically they simply have to transform themselves.

They need to tackle their cost base; reduce their size; become more customer focussed and offer game changing initiatives; they need to invest in comprehensive and dynamic data and not just offer the same old product but a new product experience. They need to invest in soft distribution, mobile technology, new pricing approaches, analytics to know and understand customer needs and what provides satisfaction.

They need to think and act like retailers that sell much more than a seat on an aircraft. They need to focus on ancillary revenues that can be sold before, during and after the travel experience.

the migration of airline business model , especially the evolution of the hybrid low cost carrier. Insights could also be examining the announcement of Ryanair to start providing feeder traffic to hub carriers.....will this signal a game changer to the industry status quo and challenge the level of operating efficiency for these legacy carriers

Patrick Murphy has worked in the airline industry for over 40 years. He has been a senior executive of marketing, strategic planning and corporate development with Aer Lingus; he was the Chairman of Ryanair when it started as a low cost airline; he was Director of Corporate Development at IATA for a number of years; and he has been consultant and advisor to a number of airlines starting up low cost operations around the world for the past ten years.

He is considered an expert on the topics of:

- How to achieve low cost operations without compromising safety or reducing individual employee pay.

- Reforming pricing policy and generating ancillary revenues.

- Explaining why low cost long-haul operations are generally not profitable and what needs to be done to have sustainable operations.

- Effective organisational structure and culture required by airlines to be successful.

- Use of dual or multiple brands to penetrate different market segments

For the past twenty years he has been a consultant and advisor to a number of airlines including Lan-Chile, Aires of Columbia, Gulfair in Bahrain, Jordan Aviation Services, Felix Airways in Yemen, Viva Macau and All Nippon Airlines in Japan.

For the past five years he has been Executive Advisor with the low cost start-up Peach Aviation in Japan which was awarded the title “Best Low cost airline in Asia Pacific region for 2015”

Patrick was born in Ireland and graduated from University College Dublin with a degree in Commerce and an MBA. He has lectured extensively and regularly makes presentations at airline and investor conferences and Universities around the world.

See Patrick’s LinkedIn Profile for more details.


Jonathan Newman, Chief Commercial Officer at (caravelo(

Jonathan has been CCO with Caravelo since 2016. Previous experiences include senior management roles with Etihad Airways and Air New Zealand.

Caravelo is a Barcelona based technology company specializing in solutions for the airline industry. They enable airlines to grow incremental revenues, expand their distribution and improve their process management with products that are intuitive, innovative and market leading.

You find more details about Jonathan here.


William Owen, Founder & CEO at made by many

William is a founding partner at Made by Many, a product innovation company that helps ambitious companies bring digital to the heart of their business. William has led digital strategy and transformation programmes at Finnair, Expedia, Skyscanner, Burberry, Microsoft and British Airways. He’ll be talking about what it takes to acquire the skills, culture and mindset of a truly digital organisation.


Stefan Pampel, Account Manager at Hainan Airlines

Stefan Pampel has been with Hainan Airlines since they started their flights to Germany in 2008.

He has a very broad airline experience and worked mainly in sales and commercial roles for airlines with completely different business models and varying market environments, from Interflug in the '80s and '90s to Malev Hungarian Airlines, Alitalia and Air One (via Discover the World Marketing) before joining Hainan Airlines 9 years ago.

About Hainan Airlines

Hainan Airlines Holding Co., Ltd was founded in January 1993 in Hainan Province in China. It has grown from a small domestic carrier to a global airline, with routes across the world. Hainan Airlines is the fourth largest and biggest independent airline in China.

Hainan Airlines is the only Chinese airline rated five-star by the international organization SKYTRAX for seven continuous years.It has also earned the SKYTRAX awards for the Best Airline in China and the Airline with the Best Service Personnel in China.


Yiannis Paraschis, CEO at Athens International Airport

Yiannis N. PARASCHIS Chief Executive Officer, Athens International Airport (AIA) Mr. Paraschis is the Chief Executive Officer of the “Athens International Airport S.A.” (AIA) since 2007. He joined AIA shortly after its establishment in 1996, following an international career in Strategic Management Consulting.

He served as Deputy Chief Executive Officer from 2001 to 2007. Mr. Paraschis is the Former Immediate Past Chair of the Governing Board of the world trade association of airports, Airports Council International (ACI) which he served as Chairman the period 2011-2013. He is currently member of the Board of the European trade body, ACI EUROPE, which he has also served as Chairman for the period from 2007 to 2009.

Following a series of international distinctions for Athens International Airport and after twenty years of personal contribution to the international aviation industry, Mr. Paraschis was honoured with the “CAPA Airport Chief Executive of the Year 2015” Award in October 2015.

He is the Chairman of the Board of the Athens Airport Fuel Pipeline Company S.A. and participates as a member in various other boards of companies and trade associations such the Foundation for Economic and Industrial Research (IOBE), the Hellenic Federation of Enterprises (SEV), the Association of Greek Tourism Enterprises (SETE) and Marketing Greece SA. He holds a M.Sc. in Industrial Engineering and a Ph.D. in Operations Research from the University of Hamburg in Germany.


Kay Ploetner, Head of Economics and Transportation Team at Bauhaus Luftfahrt

Dr.-Ing. Kay Ploetner is Head of Economics & Transportation since April 2016 and joined Bauhaus Luftfahrt in 2009. Between 2012 and 2016, he was Deputy to and Acting Head of Visionary Aircraft Concepts Group focusing on novel technology integration and assessment on aircraft level.

Currently, he also leads the research focus area “Operations” with important specific topics of future aircraft requirements especially for passengers and aircraft cabins, aircraft operations and associated cost as well as the assessment of a potential operational impact of eAviation.

From April 2005 until July 2009, he worked as a researcher at the Institute of Aviation Systems (LLS) at Technical University of Munich and completed his PhD thesis in 2010.

Kay Ploetner studied Aeronautical Engineering from October 1999 until March 2005 at the Technische Universitaet in Munich and holds an Aerospace Engineer Diploma degree.

About Bauhaus Luftfahrt

Bauhaus Luftfahrt e. V. was founded in November 2005 by the three aerospace companies Airbus, Liebherr-Aerospace and MTU Aero Engines as well as the Bavarian Ministry of Economic Affairs and Media, Energy and Technology. The source of the name was Staatliches Bauhaus, the interdisciplinary art, design, and architecture school by Walter Gropius in the Weimar and Dessau of the 1920s. Since 2012, IABG Industrieanlagen-Betriebsgesellschaft has rounded out the circle of renowned industrial partners. Since 2015, Bauhaus Luftfahrt has been based on Ludwig Bölkow Campus in Taufkirchen near Munich, whose founding partner it is.

What drives the mobility of tomorrow? What alternative energy options will be available for aviation in the long term? Which power and system technologies will further improve the efficiency of future aircraft concepts, and will these lead to completely new designs? What impact will information technologies have on future products and their development processes? In light of these and other questions, as a research institution, Bauhaus Luftfahrt analyses major driving forces, new technological approaches, and innovative ideas and integrates them into holistic solutions for aviation.

For more than a decade, Bauhaus Luftfahrt is studying topics from very different perspectives in the sense of a think tank: The 31 scientists with professional expertise in their field areas of social sciences and economics, nature and engineering sciences as well as informatics identify and assess promising approaches and develop them, frequently in collaboration with national and international partners, as a basis for new product ideas and concepts. Bauhaus Luftfahrt is thereby playing a key pioneering role – as a think tank, a research institution, and an impulse generator for experts, the public, and politicians.

According to all forecasts, the civil aviation fleet will triple by 2050. The goals of 75 % less CO2 emissions, considerably reduced NOx emissions and noise compared to 2000 are expressed in Flightpath 2050. From the growth in air traffic, the Flightpath 2050 goals, and the long product life cycles of aircraft of up to 60 years, Bauhaus Luftfahrt derives its task of going far beyond the boundaries of conventional technologies and materials and of studying new aspects. Here, no predictions can or should be made on what the next product will be. Instead, scientists are searching for new technologies and materials, showing their relevance for future developments, and raising awareness of wherein the potential for aviation lies. The knowledge gained in this way offers numerous incentives to think differently and participate in discussions – and all of that is outside the existing conventional research and development landscape. The approach, to first let an idea arise in an interdisciplinary creative process and then check it in a scientifically sound manner for its applicability, makes Bauhaus Luftfahrt unique as a research institution in Germany and Europe.


Alun Rhydderch, Director at Soif-Horizons

Alun Rhydderch is Director of Soif-Horizons, whose mission is to activate foresight.

In 2005 he was engaged to prepare the launch the UK Government’s Horizon Scanning Centre. He worked at the Centre until 2012, leading projects such as International Futures, Technology and Innovation Futures and World Trade: Possible Futures on behalf of UK Government departments.

In 2012 he co-founded School of International Futures, a non-profit organisation that worked to expand the use of foresight internationally (working with over 40 countries) through an annual retreat, training programmes and consulting activities. He recently left School of International Futures to create Soif-Horizons.

The International Futures Project was described by the UK Cabinet Office as “emblematic of how horizon scanning can be used to develop strategic thinking.” Technology and Innovation Futures (2010, 2012) marked a turning point in the UK’s approach to technology policy; the second edition was commissioned by the Minister for Universities and Science and used as a blueprint for investment into promising new technology areas.

Alun commissioned and edited the Sigma Scan (2007-2011), a set of 256 horizon scanning papers relevant to public policy; conceived and edited the global trends report Dimensions of Uncertainty (2008); and published Scenario Planning: A Guidance Note (2009) on scenario planning in government. Other publications include Strategic Foresight – Options, Models and Recommendations (in Strategie und Sicherheit, Böhlau Verlag 2013) and Models for Foresight Use in International Development (IDS Bulletin 47:4 Sept 2016).

Before joining the Horizon Scanning Centre, Alun set up and ran a software development company in Prague. He graduated from Cambridge University, and speaks five European languages.


Antonio Rigon, CTO at Planitas Airline Systems

Antonio Rigon has joined Planitas Airline Systems in 2012 where he served in different positions eventually taking over the technological agenda in early 2017 as Chief Technology Officer.

Antonio holds a MSc. in Computer Engineering from Università degli Studi di Padova, one of the oldest universities in Europe.

A passionate and experienced executive in the airline software industry with a solid technical background and capable of managing teams, complex software projects and a product roadmap in an agile environment with remarkable sensitivity to business objectives, deadlines and technical constraints.

Before getting involved with the airlines business, Antonio held various software development positions in the financial sector with Infracom SPA in Italy and then in SAP BusinessObjects in Dublin, Ireland where he lived for 8 years. He is now based back in Italy, very conveniently within easy reach of a number of international airports.

About Planitas Airline Systems

Planitas Airline Systems is a technology company based in Ireland and founded in 2000. Planitas specialises in data processing and data analytical solutions for the airline industry. Customers include among others JetBlue, CityJet, Air Malta, Hawaian.

At Planitas they believe that precious airline employee time should not be wasted cleaning and manipulating data. They provide accurate information so that employees can use their business expertise to analyse that data and take the best decisions to increase sales and optimise revenue.

The Planitas' team is a multi-talented team that combines airline business knowledge with the latest business technologies to provide solutions that are not only accurate and efficient but also specialised for the airline industry's specific needs.


Andrew Tall, Head of Group Partnerships at Collinson Group

Andrew is passionate about the opportunities that partnership marketing brings brands and delivers for customers. 

His specialties include strategic partnership programme planning; brand matching; partner negotiation, partner management.

About Collinson Group

Collinson Group is a global loyalty and benefits business. 

We are a global leader in influencing customer behaviour to drive revenue and value for our clients. We offer a unique blend of industry and sector specialists who together provide market-leading experience in delivering products and services across four core capabilities: Loyalty, Lifestyle Benefits, Insurance, and Assistance. 

We have 25 years’ experience, with 25 global locations, servicing over 800 clients in 170 countries, employing 2,100 staff, and managing over 20 million end customers.


Cord Schellenberg, General Manager & Owner at Schellenberg & Kirchberg PR

He lives for business, for aviation, for the Alstertal in Hamburg – and on the weekends for the hockey fields of northern Germany (where he referees his children’s tournaments).

Of course, he also lives and breathes communication. The synapses of the PR professional are known for the huge amount of traffic they can handle – and this former Senate spokesman enjoys to get to know new fields and industries with precision and speed.

His favourite tasks include strategy development, crisis management, media training, moderating and writing speeches.


Marjan Schoeke, Head of Optinisation at Easy Jet

Marjan Schoeke is an engaging, personable aviation manager with focus on commercial planning and strategy area. He has started his career during his studies with a promising Irish Airline called Ryanair and has since worked in the commercial and strategies areas of Low Cost Airlines and Airports. His focus is on enabling effective cooperation between stakeholders to create sustainable revenue opportunities and cost savings. He is a fan of innovative data utilisation to create commercial insights and competitive advantages.

Remark: Marjan has joined Easy Jet as Head of Optimisation in September 2018.


Kevin O'Shaughnessy, Founder & CEO at CityHook

Kevin has 20 years experience in IT with an interaction design focus. His experience includes 18 years in mobile technology.

He is originally from Galway, Ireland. Graduating into the dot-com bubble collapse in 2001, Kevin moved to France to work in a mobile startup. After returning to Dublin five years later to work in Palm’s European development center, Kevin graduated from the UCD Smurfit School in 2009 with a masters degree in Innovation Management. Since then, he has worked on innovative projects in mobile, travel and geographic information systems before founding CityHook in 2011.

Kevin is a techie at heart and still works on some of the core Indigo platform. His background in Mobile and Interaction Design has helped make Indigo the success that it is today, having won a variety of awards including Phocuswright and IATA. Kevin regularly speaks on innovation in travel, particularly in the area of Mobile.


Ursula Silling, Founder & CEO at do things differently - XXL Solutions, MD at think future - Hamburg Aviation Conference, Author, Moderator, Visiting Lecturer

Ursula Silling is passionate about customers, visionary and innovator, yet also "street fighter", hands on and making things happen in the digital age

What – commercial strategy, digital transformation and change management, modern revenue management and pricing, customer experience management, loyalty, retailing, ancillaries and product development, modern network planning methodologies, sales transformation, marketing and distribution and new technologies as enabler for an agile commercial strategy. Other activities include customised market and trend watch, research in the areas of loyalty and innovation, conference organisation. Mentoring and Coaching.

Who - A unique blend of academic and strategic, vast experience in all commercial areas and different countries and cultures, she has spent more than 20 years with key players in the aviation industry, covering different business models and countries. She started her own consultancy and outsourcing company XXL Solutions in 2010, with a focus on customer, technology, new revenue models and innovation.

Ursula held senior executive positions with Lufthansa Passenger Services and Lufthansa Systems, British Airways, Virgin Express, Brussels Airlines, the TUI group and Aerosvit Ukrainian Airlines. Since she founded XXL Solutions he worked on projects including Aer Lingus, Lufthansa Italia, Monarch Airlines, Air Malta, Peach Airlines (Japan), Hamburg Airport as well as ebay, banks and insurances.

She also has an academic life replete with lots of theorizing, writing. and (guest) lecturing about all this stuff. She organises the Hamburg Aviation Conference, bringing aviation together with different industries and science to think future. She is a renowned speaker at a number of conferences and business events.

Ursula lives what she believes in, and her work is an integral part of her life. To relax, she enjoys spending time with her Italian husband, road cycling, sailing, painting and playing the piano. She also loves socialising in an international circle of family and friends. She speaks fluent German (native), English, French, Italian and good Spanish and Dutch as well as basic Russian.

Where – Her company and main base is Switzerland, but Ursula spends most of the time where her customers are. Her main areas of activities include Europe, Asia, Russia and Africa.

Why – The sheer passion of making things happen with people and using all the opportunities that the digital age offers to create a win-win-win solution to every situation.


Mozhgan Tavakolifard, Chief Data and Analytic Officer, Entrepreneur, CEO, Tedx speaker

Mozhgan Tavakolifard is a Tech Entrepreneur with several years of experience in building and developing large scale data-driven products and teams. Mozhgan enjoys to play an end-to-end role, from building and leading a team to conceptualizing, selling and realizing an idea in mature or immature organizations.

She started her first company, DharmicData, in 2015. The company, consisting of 12 word-class employees, became one of the first and biggest Nordic Data Centres of Excellence. They helped several major media companies with their data strategies and implementation of data-driven product and services, using their state-of-the-art data processing pipeline.

In 2017, Tavakolifard exited DharmicData with the ambition to work on a new idea. Her second company, called IPower.Me, aims to give the power and control of personal data back to individuals and enable a personal data economy.

Mozhgan holds a PhD in Machine Learning from NTNU, the Norwegian University of Science and Technology, in collaboration with University of California, Santa Barbara. After finalising her PhD in 2012, she worked as Data Scientist with Finn and then Schibsted Media Group.

She was one of the key staff working on Schibsted’s transformation into a data-driven company. She contributed to Schibsted’s data strategy, helped hire and form the first data science team in the group, and created and led the first team working on implementation of personalisation solutions.

She later joined Sigma as Director of Data Science and member of management team in Sigma Norway.


Andrew is passionate about the opportunities that partnership marketing brings brands and delivers for customers. 

His specialties include strategic partnership programme planning; brand matching; partner negotiation, partner management.

About Collinson Group

Collinson Group is a global loyalty and benefits business. 

We are a global leader in influencing customer behaviour to drive revenue and value for our clients. We offer a unique blend of industry and sector specialists who together provide market-leading experience in delivering products and services across four core capabilities: Loyalty, Lifestyle Benefits, Insurance, and Assistance. 

We have 25 years’ experience, with 25 global locations, servicing over 800 clients in 170 countries, employing 2,100 staff, and managing over 20 million end customers.


David Turton, Head of Product Design & Development at Branchspace

David is Head of Product Design & Development at Branchspace. He has spent over 13 years working with thought-leading airlines and technology vendors to design, deliver and evolve complex digital platforms that enable best-of-breed user experiences. Prior to Branchspace, David held product and technology leadership roles at EB2 International, Sabre Corporation and Mobile Travel Technologies.

About Branchspace:

Branchspace is committed to drive travel companies to the forefront of digital retail and enable them to reap the benefits of a world-leading digital strategy and retail platform.

How branchspace can help to get there:

data-driven, granular decisions - In today’s hyper -complex distribution environment where travel companies need to reach millions of individual customers in real-time, one-to-one conversations, there is no obvious best way of doing things. For every customer interaction at every touchpoint you need to be able to test, track and analyse the data in order to continuously identify the best converting approach.

Intelligent customer touch points - When your target audience is in the hundreds of millions in all age groups and spread across five continents, traditional human -defined market segmentation fails to capture its complexity and no product marketer will be able to define the right products for each of your customers. This is why major travel brands need to rely on intelligent automation systems that create in real -time contextualised products and services tailored to each individual customer.

Modular and flexible technology stacks - Agility and the ability to differentiate are key to a successful retail strategy. Therefore, leading travel companies are moving away from “all -in -one” vendor strategies in favour of Best -of -Breed digital retail platforms in order to accelerate business objectives, abstract the eCommerce layer from legacy systems and reduce contractual and operational constraints.